What’s Wrong With Retailers: Toys R Us Come On Down

Remember last week when I covered stores stockpiling supplies of hot items in hopes that an ad will bring the consumers a runnin?  Well Toys R Us corporate apparently doesn’t bother to read the site otherwise they would know how dumb it is to hold  onto stock of an item that would sell out before it even hits the shelf.  Accordign to several sources at Kotaku, Toys R Us is stockpiling both the Nintendo Wii and the DS Lite for a sale next sunday February 11th.

Attention retailers stop stockpiling items, it only hurts your brand’s reputation when consumers find out they are being lied to.   Just another segment of What’s Wrong With Retailers brought to you by Josh Smith, Consumer Consulting Expert.